Driving Digital Growth through Strategic Content
Keith Brylle Diamante is a Digital Marketing Consultant specializing in attracting 65% qualified leads and build authority through his proven social media content strategy that delivers measurable results. With a proven track record of increasing organic reach from 137,000 to 1.9 million and engagement from 3,642 to 89,000 in 6 months, I help coaches, course creators and business owners to increase their brand reach, authority and double their leads organically through their social media.
This portfolio showcases my work and demonstrates my ability to generate & execute a marketing strategy that drives reach, engagement, generates leads and builds authority. You’ll find detailed case studies highlighting my strategies and results, with a focus on social media marketing specifically on content marketing and examples of my expertise in building sales funnel, and content creation.
Scaling Reach and Engagement with Strategic Video Content
Client Info & Their Problem:
A Licensed Civil Engineer Course Creator based in the Philippines had a challenge in not gaining more leads and paying customers through social media efforts with his previous account handlers.
Implemented Strategy 🧠
In creating a strategic and effective social media content approach, we had to choose the right content for the brand then execute, monitor, iterate and improve.
How I Executed The Strategic Approach 🤔
In choosing the right content for the brand, I had to:
✅ Audit existing posts performance and competitors
✅ Selecting one topic (extremely specific) on which the brand is specialized (e.g., instead of talking about “civil engineering jobs,” it will be “civil engineering review subjects (PSAD, HGE, MSTE).”
✅ Created a spreadsheet containing potential content ideas, types and formats, hooks, and hashtags that will work well with the brand.
✅Created a monthly calendar scheduling the content based on the content type and their ideal day & time of posting.
✅ Created a video production guideline that contains the best hooks, body, and call to action that the brand can use to drive more impact and engagement in their videos.
and when I executed the strategy (Execution, Monitoring, Iteration and Improving), what I did was:
✅ Created image content with tools such as Canva, Photoshop and Illustrator
✅ Created the video content with tools such as Capcut, Premiere, Descript, and After Effects
✅ Scheduled the monthly content and monitored the performance.
✅ Continued to create image & video content that has high-performance metrics based on reach, comments, shares, reaction and link clicks.
The Results? 🤩
In 180 days, I increased their organic reach from 137,000 to 1.9 million and engagement from 3,642 to 89,000 through my social media content plan.
What The Client Had To Say 📣
Mr. Keith has been handling all video-related activities for 4 years and social media-related activities for 10 months in my company, PRC – Padilla Review Center. He manages the social media activities, including creating strategies, content creation, and running paid ads. I can’t help but truly appreciate his professionalism and excellent skills. With him, I don’t need to think of ideas and solutions regarding what content to post and what to say in a video—he does them for me. If there is a rating higher than 5 stars, he deserves it. I highly recommend him. Please visit my social media for a sample of his work with me.
– Engr. Perfecto Padilla Jr. (Founder of PRC – Padilla Review Center)
Establishing Authority through Consistent Content Delivery
Client Info & Their Problem:
A Licensed Civil Engineer Course Creator based in the Philippines had a challenge of having their existing social media content being outdated, low-engagement and does not resonate with their broad and target audience.
Implemented Strategy 🧠
In forming the strategy that will allow the brand’s content to be updated, high-performing, gain authority/trust and resonate with their audience. I had to select content that builds trust, encourage engagement with audience and providing post on what they audience want and need.
How I Executed The Strategic Approach 🤔
In creating the strategic social media content approach in building high-performing, engaging and building trust, I had to
✅ Choose of educational topics that the audience needs (tips, tricks, Q&A, tutorials, reaction videos)
✅Provide video production guidelines such as hooks, body and call to action/promise for seamless recording
✅Create video & image content with tools such as Canva, Capcut, Premiere, Descript, Photoshop, After Effects.
✅Optimize video content pacing that will trigger emotional responses through hooks, curiosity inducing text previews and editing techniques.
✅Schedule the content at the best time.
✅Monitor, analyze and iterate video content
✅Focus on high-performing video content topics to continue the momentum of reaching the broad and targeted market.
The Results? 🤩
My consistent delivery of valuable video reactions and tips content guide on social media positioned an online course provider as the go-to experts for first-time board exam takers in the Philippines, leading to 27% increase in inquiries for their offered courses.
What The Client Had To Say 📣
Keith has been running social media-related activities for 10 months in my company, PRC – Padilla Review Center. He provides strategies, handles content creation from generating video ideas, and video production guidelines. I can’t help but really appreciate his professionalism and excellent skills. With him, I don’t need to think of what to post daily on social media—he does them for me. I highly recommend him.
– Engr. Perfecto Padilla Jr. (Founder of PRC – Padilla Review Center)
Offered Servicess
Social Media Marketing
I develop a tailored content strategy aligned with your business goals to increase reach, attract qualified leads and establish your authority.
Video Production
I produce video content from providing video ideas, scripts and editing that aligns with the brand guidelines and optimize to increase reach and engagement.
Funnel Building
I build funnels with Systeme.io or with your current CRM to nurture leads and convert them into paying customers
DM Marketing Automation
I setup keyword-trigger dm sequences to nurture organic leads then turn them into buying customers and configure AI Chatbot to answer your inquiries for 24/7.
Paid Advertising (Meta)
I manage Meta Paid advertising from preparing creative adsets, launching it, monitoring and optimizing it to gain ROI
Content Marketing
I provide high-quality content specifically videos and images for social media postings, high-ctr thumbnails, engaging image carousels business video/image assets while taking care of the editing.
Keith Brylle Diamante
Digital Marketing Consultant with 4+ years of experience specializing in attracting 65% qualified leads and build authority through a proven social media content strategy. While my expertise includes a strong foundation in social media marketing and content marketing, I also possess a comprehensive understanding of landing page optimization, paid ads and AI automation.
My approach is centered around understanding your goals, pain points then developing a strategy around it and delivering quantified results. I am passionate about helping coaches, course creators, and businesses gain more leads while building a strong online presence, connect with their audience and drive sustainable growth.